One of the markets I target for my Coastal business and product is professional business people. My main goal is to have a professional sales person join the business to build a six-figure income.
When I talk to these people, I don’t talk to them about Coastal as being a “business opportunity.” So many people use that term and it is old and worn out - plus sometimes professional sales people get turned off by the term.
The way I position Coastal to these types of people is a technique I feel works very well with them. And it is a great way to position the product and your business when you are approaching a business owner. (more…)

